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Driving Change Through Collective Action: A Critical Look at Advocacy, Movement Building, Influencing and Policy Actions (for Environmental Action)

There are many organizations in Kenya involved in advocacy for environmental and climate justice, communal land rights, among many other collective rights. These organizations are keen on creating awareness on these issues and mobilizing public attention and opinion on these issues with the aim of ultimately changing policies and laws and positions of governments/authorities to be more inclusive, equitable and just.

This toolkit aims to provide Climate Justice Activists, Human Rights Defenders, Environmental Action Practitioners, CSOs, Community Based Organizations and Community Action groups with the skills and resources to conduct sustainable advocacy through collective action.

The toolkit will have 4 modules as outlined below;

Module 1 – What are Collective Action Rights? defines and explains in simple terms what collective action and collective action rights are, in the context of advocacy.

Module 2 – Tools of Trade: Developing Smart and Strategic Advocacy focuses on how to develop and deploy smart and strategic advocacy, using simple, effective methods and available resources.

Module 3 – Advocacy in Action: The Power of Storytelling/Messaging provides an insight into how to frame narratives and compelling stories to break down complex and abstract concepts and engage deeper and more impactfully with your target audience.

Module 4 – Beyond Collective Action: Engaging Other Change Mechanisms is a roadmap on how to utilize other avenues like the UN system and the Justice system to leverage collective rights.

 

Driving Change Through Collective Action Toolkit-2

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